Remember, guests might not have been to your property and may not even be in the city where it is located. It’s important that you tell them about it and sell them on why your listing is a great option for them. Try to imagine what questions you would have if you were trying to decide which one of two listings suits your needs better: yours or competitors?

A few general tips when writing descriptions:

Write a description at least 500 words long, format as paragraphs with complete sentences (bulleted list or two), read like more of a story than an enormous list of items, use proper grammar and spelling so that people will take notice. Think how much easier it would be for someone looking up properties online if they could find keywords associated with their search faster! And don’t forget Grammarly – free editing software makes the process easy peasy!

We recommend writing 5 paragraphs:

Overview: If you’re renting the house as an entire property or a room, note how big it is, what highlights are there (such as if it’s been recently renovated), any nearby attractions. Also mention who you’ve rented to before: for example travel nurses, contractors.

Rooms details: Provide information about the kitchen (e.g. type of oven/stove, any new appliances), the living and dining areas, and where to do the washing. Talk about the floor material,is it wood or carpet? What direction the rooms face, will it provide a lot of natural sunlight and mention small things too, like the number of smoke and carbon monoxide detectors. Bedrooms, do you have King, Double, Single or can you cater for requests?

Previous Guest: Talk about your ideal guest who would be best suited to live in your property. For example, if you’re close to a hospital, your space is likely perfect for medical professionals like nurses and doctors. Is it suitable for contractors because of the development happening in the local area.

The Area: Add key attractions nearby, like supermarkets, restaurants, hospitals and motorways. Talk about how long it takes to commute to certain areas. If you’re near a large city (Birmingham , Wolverhampton, Walsall etc) then mention what the travel time is and other types of people who live in this area as well as whether or not nightlife is present there for those who enjoy it (e.g., pubs). Mention if the area is suited for families with children or more quiet places without traffic where one can relax undisturbed by noise from cars on highways nearby.

Pros and cons: List the positive aspects of living in your property, and mention any potential downsides that are important for others to know before they move in.